The secret to consistent editing
You have a photographic voice.
Dont let those mysterious words make you feel like you don't know what you're doing or like you're some fauxtographer. You have a photographic voice. We just need to discover it!
The secret to consistent editing is creating your Ideal Photo Look.
Step One: Collect Your Favorite Images
Create a Pinterest Board and pin your favorite images. Take a look at your own photos - or even another photographer whose style speaks to you.
Quick note about copying...
Copying is a sensitive subject because it's not super cool. But collecting images that you love so that you can see what they all have in common isn't copying. It's research. It would be different if you were trying to replicate someone else's image. But you're not! So rest assured that this is totally fine.
Step Two: What do these images have in common?
There's a reason you selected all of these images. What do they have in common? Do they share the same coloring? Is it a time of day thing? Is it about contrast or exposure? Is it about a lighting situation?
Write your answer down and pick 3 words to describe the work you're looking at.
Step three: Select images for your ideal photo look
Think about the ideal photo look as a way to communicate your creative vision to the photo editor.
Narrow your images down to 6-8 images for the last step.
Step four: create your ideal photo look
You can use a tool like Photoshop, Lightroom, BlogStomp or In Design to make the collage. Or you can drag and drop your favorite images into the Ideal Photo Look templates for Lightroom.
They are super easy to use and you can choose between Minimalist, Modern and Traditional styles — all styles included in the Ideal Photo Look Templates.
Drag and drop your favorite images to the template
Export the template with a couple clicks
Open your ideal photo look every time you edit in Lightroom
You can get the ideal photo look templates and compare every photo you edit to your favorite images. Hello, consistent editing!
I hope this simplifies and speeds up your editing workflow! I love opening my ideal photo look in preview and place it to the right of Lightroom while we're editing. Then I can compare the edits to the look I’m going for.
How you photograph each session is really important, too. But that's a topic for another day! Edit, on!